We wanted to take a quick minute to give you an update regarding Google search results on mobile devices. Google has announced that on April 21, 2015 mobile search results changed. For the last several months Google’s Chrome Browser has notified users if a website is mobile friendly, as of April 21st it is a ranking factor.

If you’re already mobile-friendly or have a responsive website, then you can expect to see a small boost in the search results on mobile devices. If you aren’t yet mobile-friendly, then now is the time to consider making a move to a mobile-friendly website. The last thing you want to do is lose your mobile traffic.

Read Google’s Algorithm announcement here.

Not sure if your website is mobile-friendly? Here’s a Google tool that you can use to check.

Please feel free to reach out to us with any questions you have about the Google Algorithm update and how it relates to your website.


Your Sprout Media Lab Team, (800) 617-6975